Bulgaria
Ecommerce website development for Bulgarian businesses
Ecommerce development for Bulgarian businesses now works in euro, following the changeover at the start of 2026, and still works in Cyrillic. That combination — new currency, non-Latin script — is where most foreign-built stores get Bulgaria wrong. We build remotely from Rajkot and hold no Bulgarian office.
How do you work with Bulgarian clients?
We hold no Bulgarian office.
Work runs from our studio in Rajkot on a shared board you can open at any time, with decisions written down the day they are made and scope changes priced in writing before they are built. What is specific to Bulgaria right now is that two things need attention at once. The euro changeover at the start of 2026 means historical orders, reports and any printed material sit in a different currency from current ones, and a store that pretends they are the same produces reporting nobody can reconcile. Separately, Bulgarian is written in Cyrillic, which affects URLs, search and sorting rather than just the visible text: transliterated slugs need a consistent rule, search has to match what customers actually type, and alphabetical ordering is not the Latin one. Neither is difficult and both are easy to get quietly wrong. Payment on delivery remains common, with the usual reconciliation consequences. Invoicing is in euro. Contracts are governed by the laws of India, stated plainly in our terms and worth raising with your adviser before signing.
What we build
Four services, delivered the same way wherever you are: Shopify stores, WooCommerce stores, the interface design that decides whether either converts, and the automation that removes manual work from running them.
- Shopify in Europe
Shopify Development
Shopify development is the work of building a store on Shopify that does what your business needs rather than what a theme allows.
- WooCommerce in Europe
WooCommerce Development
WooCommerce development is the work of building a store on WordPress and WooCommerce, where you host the software and own the database outright.
- UI/UX in Europe
UI/UX Design
Ecommerce UI/UX design is the work of deciding how a store looks and how customers move through it, from landing page to completed order.
- AI in Europe
AI Automation
AI automation for ecommerce means using language models and workflow tools to remove repetitive work from running a store.
Which platforms dominate in Bulgaria?
Our observation, not sourced data
What we see in the Bulgarian market, stated as our observation rather than as data we can source: WooCommerce is common among small and mid-sized merchants, Shopify appears among newer brands, and courier-led fulfilment shapes more of the operation than the platform does. The pattern worth naming is that the two domestic courier networks are so central to how the market buys that their integration is usually the first technical question rather than a later one.
What does a Bulgarian store actually have to handle?
Every layer below is something a store selling in Bulgaria has to get right, and most of them are decided before a line of code is written. Thresholds and rates are deliberately not quoted here — they change, and the primary sources are linked further down.
| Layer | What Bulgarian stores usually need |
|---|---|
| Currency | Euro, following the changeover at the start of 2026 |
| Historical data | Orders and reports predating the changeover are in a different currency, not a converted one |
| Payment methods | Cards and bank transfer, with payment on delivery still common |
| Script | Cyrillic affects URLs, search matching and sorting rather than only visible text |
| Shipping carriers | Econt and Speedy dominate, with dense office and locker networks |
| Tax handling | Bulgarian VAT, with one-stop-shop reporting for EU distance sales |
| Data protection | GDPR, supervised by the Commission for Personal Data Protection |
| Consumer rights | A fourteen-day withdrawal right on most distance sales |
Cities we cover in Bulgaria
Each city page describes what commerce actually looks like there rather than repeating this one. If your city is not listed, the service is identical — we simply have not written a page worth publishing about it yet.
Data and consumer rules
Primary sources
A Bulgarian store meets the two standard EU regimes with a transitional wrinkle worth naming. Data protection runs through GDPR, supervised by the Commission for Personal Data Protection, governing collection, retention and erasure. Consumer law gives a fourteen-day withdrawal right on most distance sales, stated before purchase rather than only in a policy page. The transitional point is the currency changeover: refunds on orders placed before it, price history for any reference pricing, and accounting records all span two currencies, and treating them as one produces figures that do not reconcile. Payment on delivery adds the usual requirement that the carrier report is the authority for collected orders. We build so both the currency and the payment state of every order are explicit rather than inferred. Which obligations apply to your business is a question for your accountant, and nothing here is tax or legal advice.
Nothing on this page is legal or tax advice.
Where Bulgarian businesses sell next
These are the markets clients in Bulgaria most often ask about once the first store is trading. Each has its own payment habits, carriers and regulator, and a store built for one does not automatically work in the next. Every other market we cover is listed underneath.
Britain and Ireland
North America
Western Europe
South East Europe
Bulgarian questions we are asked
5 questions specific to working with us from Bulgaria, including the one most agencies avoid: whether anybody at this studio is actually in the country.
Do you have a Bulgarian office?
No. We work from Rajkot, India, and this page says so rather than implying a Sofia address. You get a named contact who stays with the account, a shared board you can open at any time, and replies within one business day. If somebody physically present is a requirement, we do not meet it.
What does the euro changeover mean for an existing store?
Mostly that historical data is in a different currency rather than a converted one. Refunds on older orders, price history and year-on-year reporting all have to handle both honestly. A store that silently converts old figures produces reports that look tidy and cannot be reconciled to anything.
Does Cyrillic cause technical problems?
Not for content, which is straightforward. It affects URLs, search and sorting: slugs need a consistent transliteration rule, search must match what customers actually type including Latin spellings, and alphabetical ordering is not the Latin sequence. Each is small and each is easy to get quietly wrong.
How central are the domestic couriers?
Central enough that their integration is usually the first technical question. They handle delivery, office collection, locker collection and payment on delivery, which means they hold part of your order lifecycle and part of your cash flow. Building against them properly matters more than most storefront decisions.
Should we still offer payment on delivery?
It remains common enough that omitting it costs orders, and it brings the usual costs of money after despatch and parcels nobody collects. Measuring your refusal rate before deciding is worth doing, and pricing the method to reflect it is more honest than absorbing the difference silently.
Get in touch
Building or replatforming a store in Bulgaria?
Tell us what you are building and we will come back within one business day.
- Invoiced in
- EUR
- City pages
- 5
- Office in Bulgaria
- None